Improve guest satisfaction

Collect guest feedback for each touch-point across your theme park or attraction to increase overall experience. As well as secondary spend, repeat visits and recommendations to their friends and family.

Surveys for attraction satisfaction
Alton Towers Resort logo
Hollywood Wax Museum logo
Legoland logo
Little Lion Entertainment logo
Coca Cola London Eye logo
Madame Tussauds logo
Merlin Entertainments logo
Ripleys logo
Sealife logo
Westminster Abbey logo
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How guest feedback benefits you

Grow Secondary Spend

Guest feedback solutions allow you to measure satisfaction with restaurants and gift shops, find out how you can improve and encourage guests to make purchases.

Improve Operational Processes

Use insights from survey results to improve operational processes, change staff rotas and make cost savings.

Plan and Measure the Success of Events

View how your audience changes through the season and plan new events to attract a different audience.

Identify Where to Invest

Data insights from survey results can inform decisions around new rides, products and restaurants.

Exceed Disability Regulations

Encourage feedback to see how satisfied disabled guests are, and ask for suggestions on how you can make your attraction more accessible.

Monitor the Success of Campaigns

Conduct research into the success of marketing campaigns. Find out which channels are most cost effective and attract the best audience.

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Get actionable insights to drive business success

Purpose-built survey analytics provide insights to help you deliver an excellent guest experience, improve satisfaction and grow loyalty and return visits.

  • Monitor the cleanliness and stock levels of facilities/restrooms
  • Evaluate the quality and service in food and beverage outlets
  • Identify under-performing teams or individuals
  • Determine the link between weather and satisfaction
  • Assess the success of new products and other investments
  • Report, resolve and manage health & safety issues
Reporting dashboard
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Speed up responses to inquiries

Collect, manage and respond to guest inquiries from multiple channels - survey responses, emails, calls, texts and face to face inquiries.

  • Resolve issues whilst the guests are still on site
  • Track resolutions, time and costs
  • Keep records across a group of attractions
  • View customer history across attractions
Customer Inquiry Management Example
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Multi-channel feedback

Use a range of survey collection methods to get feedback and measure satisfaction across a sample of all your customer segments.

Satisfaction survey kiosk

Real-time feedback

Measure satisfaction and use instant alerts to resolve any issues whilst they’re still on-site, before they have time to even think about posting on social media or doing a review.

In-app feedback survey

In-the-moment feedback

If you have your own app, enable guests to provide feedback whenever they like, or trigger a feedback request; in a queue, after visiting an F&B outlet, sitting in the car park or after they’ve made a booking.

Example of the results dashboard

Post-visit insights

Ask for feedback once guests have had time to reflect on their visit. Their views on value for money may have changed. They may have suggestions on how you could enhance their experience.

Customer Success Stories

Wayne Burton

Global Director of Guest & Operations Performance

Merlin Entertainments

“Our long-standing partnership with Avius has been instrumental in understanding the ‘voice of the Merlin guest’ in order for us to create memorable experiences in our attractions around the world.”

IAAPA

Sean Bonner

Senior Director of Global Expos Education & Program Management

IAAPA

“When we partnered with Avius, we saw our participation actually exceed how it was done on paper... We use this information, bring it all together, and send it back to our committees to create the foundation for future programmes to come.”

The View from The Shard

Luca Colella

Customer Relationship Manager

The View from The Shard

“The Support and Operations teams at Avius have been very helpful and hands-on since day one. Everyone has been really nice, responding and resolving my queries straight away. It’s amazing to be working with you.”